Stylist Natalia Obukhova and entrepreneur Dmitry Fedyaev drew inspiration from the appearance of Soviet apartments, houses, train stations and metro stations

Photo

Olga Melekesseva

The it-girls salon on 1905 Street became the second joint project of the team of Dmitry Fedyaev and stylist Natalia Obukhova. Before that, they worked together on a beauty space in the residential complex “Zilart”, which combined a manicure studio, a barbershop and a coffee shop. This time the task was also not easy — to combine a high-level nail salon and a coffee shop with a very serious approach to coffee, and so that both those who came to put their nails in order and those who ran in for a filter were equally comfortable.

Photo

Olga Melekesseva

The salon is located in a building built in 1929, so the starting point was the design and architecture of the same period. “As soon as I came up with a general style and showed my sketches, Dima immediately threw his mudboard, and it became clear that he was imbued with my idea, and everything would work out,” says Natasha.

Photo

Olga Melekesseva

Photo

Olga Melekesseva

References to the past can primarily be seen in the selected colors and materials. The red-brick tile on the floor resembles the one that can be seen in the entrances of Soviet houses. Similar associations are caused by the gray-blue shade of the ceiling, against which red ventilation pipes stand out. Nail service zones and coffee shops are separated by a partition made of glass blocks that have become an attribute of the era. The bar counter and banquettes are made of plywood, which was also popular in the USSR.

Photo

Olga Melekesseva

Photo

Olga Melekesseva

Photo

Olga Melekesseva

Photo

Olga Melekesseva

The right mood is also created by the details of the situation. The reception area is complemented by a vintage display case and a needlework box on legs, Soviet armchairs are placed in the coffee shop, and the bathroom is decorated with a chandelier with crystal pendants and an old TV, however, it shows only interference. “The rhythms of mirrors and lamps refer to the appearance of metro stations and train stations, but all this in a tiny space. As a decoration, I hung the works of Lily Niauri and Zhenya Vlasova, as well as pieces of vintage embroidery, pages from children’s Soviet books and metal numbers of workshops of some factory. I also made a series of enameled plates with silhouette pictures especially for the project,” Natalia continues.

Photo

Olga Melekesseva

Photo

Olga Melekesseva

Photo

Olga Melekesseva

Photo

Olga Melekesseva

In addition to beauty, the team thought about the comfort of guests and employees. “Manicure tables from the Russian brand Woodstar fit perfectly into our concept. Usually professional furniture looks specific, but here comfort for the master is combined with a decent view. We also found recliner chairs for pedicure – their convenience is often noted by customers,” adds Dmitry Fedyaev.

Address: Moscow, 1905 goda str., 1

Authors of the project: project manager Dmitry Fedyaev, fedyaevdima; stylist and decorator Natalia Obukhova, obukhova_natasha

Photo

Olga Melekesseva

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